Business owners, product designers, and app developers constantly seek to improve their products. But how do you know if your idea will work?
How do you tell if your product's design is effective? You can't just assume that it is—you need to have real numbers to back that up. This article discusses App specification and how good app design can grow your business.
The best app design is the one that serves the purpose well and helps the users to achieve their goals. Remember, it is not about your brand or product but about the user.
Keep your user flows simple and short, and avoid complex branching. Most of us read from left to right and top to bottom when we are reading a piece of text on a website or an app. Use this natural human behavior to make information more easily digestible by placing important information on the top left side of the screen. We also tend to look at things that stand out, so make sure you use contrasting colors for buttons and icons so that they stand out from background elements on your webpage or mobile app screens. This will make your website or mobile app scannable for users.
The first step in the process of designing an app is to create a specification. This is the document that will detail how your app will look and behave. Typically, it will include:
- The purpose of the app
- Any special requirements needed, such as a particular method of payment or content management system
- A description of the user experience (including any features, such as notifications and updates)A description of what screens are required and what they should do
- Any restrictions on functionality — for example, if you want your app to be focused on a specific region or language
